About Blue Sword

My role at Blue Sword

Hello! I am the Managing Director at a Glaswegian digital marketing agency called Blue Sword. I have worked in strategic marketing agencies for over 20 years. A mixture of in-house and full-service external. In that time, I have been lucky enough to have worked with organisations across many different sectors; armed forces, charity, finance, hospitality, retail, logistics, and industrial. Creating communication strategies that span all media. However, it is digital marketing that has given me the biggest buzz, possibly because it hasn’t finished evolving, there is still so much to come.

When I’m not working, I love to spend my time outdoors, that could be as lazy as watching sport or slightly less lazy playing it. Although the ocean is probably my go-to outdoor space – Indian rather than Atlantic!

Working at Blue Sword gives us all the opportunity to work with such a fantastic range of organisations, all with one thing in common, a passion for their business. The opportunity to help create a simple digital plan, watch it come to life, see the measurable results, then watch a business grow is the ultimate reward. Then of course there is the Blue Sword team that work to achieve this, where nothing is too much trouble, they are always eager to solve a problem. A positive vibe always exists.

I am the Sales and Account Manager for Blue Sword. My role is based around supporting our clients in their digital marketing needs. I think it’s important to build lasting relationships with all our clients and understand the drive and needs of their business.

Outside of the office, I am always planning my next adventure with family and friends. This is either through road trips, camping or a girl’s holiday!

What I enjoy most working for Blue Sword is the fantastic team and clients that I work with. There is such a diverse, inclusive and passionate group of individuals that put care and attention into everything they do.

I am a web developer & graphic designer for Blue Sword. My role is to delight our clients in their online journey by helping to bring their marketing strategy alive through website development. Knowing that marketing and website strategies are constantly changing and that keeping a brand up to date and relevant gives me the drive to keep creating and learning.

Outside of the office, I love to play basketball although I may not be the tallest, I still get called MJ! When I am not carving up the basketball court, I enjoy playing the guitar and love outdoor adventures!

For me, Blue Sword is the team, everyone makes it an amazing place to work, dedicated to their craft and their clients. It’s always a joy to see, and it helps me go the extra mile to help wherever I can. It’s very rewarding that even the little things get noticed.

My Role at Blue Sword

As a Senior Digital Marketer at Blue Sword, I am mainly responsible for our clients’ search engine optimisation (SEO), social media, and web development. My goal is to help our clients create a holistic digital marketing strategy which brings the desired results out of their online presence.

In my spare time, I like to relax with a good game, go for a walk with our dogs, or watch a football game.

I really enjoy being a part of the Blue Sword family. We have a variety of interesting clients and everyone in our team pulls together to deliver the best possible results for each of our customers.

I am a confident, administrative finance professional never happier than when working within a busy office environment. I have accumulated a wealth of knowledge regarding office processes. However, I believe prioritisation is key to my role, and enjoy ensuring every query I receive is handled quickly and efficiently. I have a passion for delivering excellent customer service.

In my free time, Football and F1 are my main passions. If I am not in the Stretford End or cheering on Max Verstappen, I am usually found with my fiancé enjoying life to the fullest.

I love working for Blue Sword as everyone shares the same vision and is dedicated to the role of delivering the best possible service to our clients, it truly creates a family environment where everybody is there for each other.

Hello there,

I am the Operations Manager here at Blue Sword. My passion is streamlining internal processes for optimisation to provide a high level of customer service and satisfaction. I strive to communicate effectively and inspire people daily; high quality customer service is crucial in my role, and I will always take the time to understand our customers’ needs. With over 8 years of experience in business management most recently leading a team of over 30 individuals, gained me invaluable insights into what makes people tick and which marketing activities are most impactful when scaling a business.

When not at work you can find me spending time with my partner and daughter or letting off some steam in my fitness club. I also enjoy eating out at any opportunity and enjoying the local countryside!

Joining Blue Sword, a year ago provided the opportunity to understand and grow a variety of businesses through our products, it’s something new every day. Digital Marketing is a key component for any business, and ensuring your vision is brought to life through use of our Digital Strategy including our 4 Step Growth process is the sole focus at Blue Sword. The ‘can do’ culture at here, instilled on daily basis by the whole the team is why we succeed for our clients. The thing I enjoy the most, is bringing a businesses’ vision to life and sharing growth together.